SDSU Women’s Basketball Coach Aaron Johnston Speaks to Brookings Rotary Club
BROOKINGS, S.D. – South Dakota State University women’s basketball coach Aaron Johnston addressed the Brookings Rotary Club this week, providing updates on his team, reflecting on the growth of collegiate athletics, and sharing insights from his 26th season at the helm.
Johnston noted how quickly time has passed, recalling that former players are now bringing their daughters to Jackrabbit women’s basketball games. “It’s been a busy fall and a good fall,” he said.
He acknowledged the momentum across SDSU athletics this fall, with football, volleyball, and soccer programs all off to strong starts. Turning to basketball, Johnston highlighted the transition between seasons. Last year’s squad featured eight returning starters, while this year only a couple of veterans remain. “Lots of veterans left, making this a younger team,” he explained.
Johnston also shared updates on last year’s graduating seniors, including one who will play professionally in the United Kingdom.
The coach discussed the importance of helping incoming freshmen adjust to college life. Student-athletes arrive on campus in June—weeks before the fall semester begins—for training, academic work, and orientation. This six- to seven-week program provides structure and eases the transition into Division I athletics.
He also explained “red-shirting,” a practice that remains largely at the discretion of the athlete.
Recruiting continues to be strong for SDSU. Johnston shared that his staff is already focused on prospects from the 2026, 2027, and even 2028 classes.
Johnston described how college athletics is rapidly evolving, with new revenue-sharing models allowing schools to allocate a portion of athletic program revenues directly to Division I athletes. “This is a new job now,” he said. “Everyone has to adjust to this reality, but I’m optimistic we will be successful.”
At SDSU, a full scholarship includes tuition, fees, books, housing, and a meal plan. In addition, many athletes receive a cost of attendance subsidy of about $6,500 annually.
Johnston also clarified the distinction between school-based revenue sharing and NIL (Name, Image, Likeness) opportunities. Some athletes are earning money directly through NIL deals—either by working with brands or through the campus NIL coordinator.
New NCAA rules also cap roster size at 15 players, with no exceptions for injuries.
In closing, Johnston emphasized the importance of emotional balance in sports. “We work to keep the team steady, avoiding the emotional highs and lows, whether we win or lose each week,” he said.
The Jackrabbit women’s basketball team began official practice on September 22.